The Nikon difference

From photography to optical lenses, Nikon has developed a long and proud expertise in high-precision optics.

Combining Japanese craftsmanship with over a century of innovations, our mission is to offer both unmatched quality of vision and product durability.

Our pursuit for perfection has seen us deliver the sharpest tailor-made lenses, therefore promising an exceptionally detailed vision.

WHAT DOES PRECISION MEAN TO YOU?

Absolute focus? Consistent accuracy? Or striving for excellence?

For Nikon, precision is omnipresent: from working with the most innovative technology to customising spectacle lenses to your unique requirements. Precision is part of Nikon’s history and brand DNA, with an experience in optics spanning over a decade as well as an everyday commitment to continuous betterment. Nikon has always pushed the very definition of precision

WHAT IS YOUR VISION OF BEAUTY?

Beauty means something different to each of us, but it all stems from the search for absolute perfection.

For Nikon, aesthetics means the beauty of pure sight. This watchword is the driving force behind our most advanced technologies and products. We deliver the thinnest, the lightest lenses and in doing so, we constantly improve your vision clarity and comfort.

Our cutting-edge expertise combined with your personal fitting parameters enable us to build tailor-made optical lenses that are aesthetic all the way around.

WHAT IS MOST PRECIOUS TO YOU?

The present moment? Unforgettable memories? Hopes and dreams for the future?

For Nikon, protection means shielding your vision. We achieve the perfect blend of techniques and materials to constantly push the limits of our lens’ capabilities. Nikon protects your vision in the harshest of environments and conditions with up to 15 layers of coatings on each side of the lens and advanced light control.

Dim light, bright light, blue light or glare and UVs, whatever the threat, we have a solution. Our state of the art technologies enable us to create tougher, cleaner, clearer and more durable lenses for you.